Sridhar Vembu explains the tech behind Zoho’s Arattai, a Swadeshi messaging app: ‘Built on deep engineering’

On Oct 5, Zoho Chief Sridhar Vembu detailed the deep R&D behind Arattai, the homegrown chat app built on decades of in-house tech. Rising as India’s WhatsApp rival, Arattai offers meetings, calling facility, Pocket storage, mentions, no ads, and no forced AI—built for privacy and simplicity.

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